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Cookie Policy

Last updated November 9th 2022

This Cookie Policy explains how DeMontfort Fine Art Ltd  uses cookies and similar technologies to recognize you when you visit our websites at https://www.whitewallgalleries.com, ("Websites"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, DeMontfort Fine Art Ltd) are called "first party cookies". Cookies set by parties other than the website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Why do we use cookies?

We use first and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Websites for advertising, analytics and other purposes. This is described in more detail below.

The specific types of first and third party cookies served through our Websites and the purposes they perform are described below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.

The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

For more information on how Google uses your personal data and on site activity to create more relevant advertising, please click here: Google’s Privacy & Terms

The specific types of first and third party cookies served through our Websites and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

Essential website cookies:

These cookies are strictly necessary to provide you with services available through our websites and to use some of its features, such as access to secure areas.

Name:

Purpose

__tlbcpv

Used to record unique visitor views of the consent banner.

 

Provider:                termly.io

Service:                 Termly 

Type:                     http_cookie

Expires in:             1 year

 

Performance and functionality cookies:

These cookies are used to enhance the performance and functionality of our Websites but are non-essential to their use. However, without these cookies, certain functionality (like videos) may become unavailable

Name:

Purpose

__lc_cid

These cookies are set by LiveChat Inc. a USA based company that provides online chat software to our website, enabling them to engage in live text-based conversations with their visitors.

 

Provider:          accounts.livechatinc.com

Service            LiveChat

Type:               http_cookie

Expires            1 year

Ai_session

Monitors the performance of the iperceptions portal of applications running on Azure

Provider:          whitewallgalleries.com

Service:           Azure

Type:               http_cookie

Expires in:       30 minutes

ARRAffinity

Used by websites running on the Windows Azure cloud platform for load balancing

Provider:          www.whitewallgalleries.com

Service:           Azure

Type:               http_cookie

Expires in:       session

__lc_cst

These cookies are set by LiveChat Inc. a USA based company that provides online chat software to our website, enabling them to engage in live text-based conversations with their visitors.

 

Provider:          accounts.livechatinc.com

Service:           LiveChat View Service Privacy Policy  

Type:               http_cookie

Expires in:       2 years

_RequestVerificationToken

This is an anti-forgery cookie set by web applications.  It is designed to stop unauthorised posting of content to a website.

Provider:          www.whitewallgalleries.com

Service:           Microsoft

Type:               http_cookie

Expires in:       session

Ai_user

It collects telemetry information and statistical usage for the Microsoft application insights software.  It is able to recognise users on return visits by strong unique identifiers.

Provider:          www.whitewallgalleries.com

Service:           Azure

Type:               http_cookie

Expires in:       12 Months

 

Analytics and customization cookies:

These cookies collect information that is used either in aggregate form to help us understand how our Websites are being used or how effective our marketing campaigns are, or to help us customize our Websites for you

Name:

Purpose

_gid

Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a HTTP cookie type and expires after a browsing session.

 

Provider:                   whitewallgalleries.com

Service:                    Google Analytics 

Type:                        http_cookie

Expires in:                1 day

 

_gat#

Enables Google Analytics regulate the rate of requesting. It is a HTTP cookie type that lasts for a session.

 

Provider:                    whitewallgalleries.com

Service:                     Google Analytics  

Type:                         http_cookie

Expires in:                 1 minute

_ga

It records a particular ID used to come up with data about website usage by the user. It is a HTTP cookie that expires after 2 years.

 

Provider:                   whitewallgalleries.com

Service:                    Google Analytics   

Type:                        http_cookie

Expires in:                2 years

#collect

Sends data such as visitors behaviour and device to Google Analytics.  It is able to keep track of the visitor across marketing channels and devices.

 

 Provider:                   whitewallgalleries.com

Service:                    Google Analytics   

Type:                        http_cookie

Expires in:                session

Advertising cookies:

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests

Name:

Purpose

_fbp

Facebook tracking pixel used to identify visitors for personalized advertising.

 

Provider:                   whitewallgalleries.com

Service:                    Facebook 

Type:                        http_cookie

Expires in:                3 months

ga-audiences

Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites

 

Provider:                   www.whitewallgalleries.com

Service:                    AdWords   

Type:                        pixel_tracker

Expires in:                session

VISITOR_INFO1_LIVE

YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

 

Provider:                  youtube.com

Service:                    YouTube 

Type:                        http_cookie

Expires in:               6 months

YSC

YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

 

Provider:                  youtube.com

Service:                    YouTube 

Type:                        http_cookie

Expires in:                session

a

Registers a unique ID that identifies a returning users device/  The ID is used for targeted ads.

 

Provider:                     whitewallgalleries.com

Service:                       Cox Digital Solutions

Type:                           pixel_tracker

Expires in:                   session

 

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Websites or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Do you serve targeted advertising?

Third parties may serve cookies on your computer or mobile device to serve advertising through our Websites. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other details that directly identify you unless you choose to provide these.

How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at privacy@demontfortfineart.co.uk:

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